Adidas Turns the Sneaker Into an Augmented Reality Device
December 23rd, 2009 admin
Can’t find your Nintendo DS? Try one of the new Adidas sneakers instead. Adidas has created a virtual 3-D world that can be accessed using an upcoming line of five men’s sneakers in an idea that ties into one of the technology trends of the year: augmented reality . “The foundation of augmented reality lies in adding a layer to the real world,” says Chris Barbour, head of digital marketing for Adidas Originals. “That’s what we have done. We have taken a real world item and added …
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Related Tweets from Twitter
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tmj_pdx_retail (TMJ-PDX Retail Jobs) : adidas Group: Assistant Merchandise Manager-Sports ... (Portland, OR) http://bit.ly/aIbeJM #Jobs.. Updated : 2010-03-14T11:49:08Z | Reply | View Tweet |
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andrepanji (andreas panji) : untuk olahraga, nike or adidas?.. Updated : 2010-03-14T11:48:34Z | Reply | View Tweet |
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Happiness_Item (Happiness) : adidas Men?s Microbounce Prostar Fh Running Shoe: Adidas Mens Microbounce 2008 Run White/Run White/Metallic Silver... http://bit.ly/9Y1HAb.. Updated : 2010-03-14T11:44:01Z | Reply | View Tweet |
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sahrktea (sakti) : @aliphbatatsa iya jam nya bagus2,, coba aja telp dulu liph. Unjuni webnya dia. A dlu gtu,,, ak naksir adidas yg putih itu loh..... Updated : 2010-03-14T11:43:56Z | Reply | View Tweet |
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shopclothingbra (shop clothing brands) : post: WOMENS ADIDAS SPORTS BRA TANK TOP SIZE SMALL TRAINING #adidas #shopping http://bit.ly/96f9hX.. Updated : 2010-03-14T11:41:09Z | Reply | View Tweet |
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